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Full Time Job

Media Executive - Wmc

Gray Television

Memphis, TN 12-10-2024
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  • Paid
  • Full Time
  • Entry (0-2 years) Experience
Job Description
MEDIA EXECUTIVE (TELEMUNDO) - WMC

About Gray Media:

Gray Media is a leading media company that owns and operates high-quality stations in 113 television markets that collectively reach 36 percent of US television households.

We constantly strive for excellence. Through upgrading to the latest technology and seeking new ways to stay on top in our markets, we focus on training and development of the best and brightest employees in the business.

About WMC:

WMC-TV, virtual and VHF digital channel 5, is an NBC-affiliated television station licensed to Memphis, Tennessee, United States. The station is owned by Gray Television. The station serves roughly the western third of Tennessee, northern Mississippi, eastern Arkansas, and the southeastern corner of Missouri over the air, on satellite, and on various cable systems.

Job Summary/Description:

Gray Media (WMC TV, Telemundo Memphis, and Gray Digital Media Memphis) in Memphis is seeking a well-qualified, passionate, and goal-driven Spanish Media Sales Specialist for a Telemundo affiliate. This media professional will be in Memphis, TN to represent Telemundo and Spanish digital properties for the Memphis, TN DMA. The candidate will be accountable for maximizing television, digital & OTT revenue through local businesses, organizations and large agencies and clients located in your sales region.

Duties/Responsibilities include, but are not limited to:
- Have a deep knowledge of Hispanic culture, marketplace, audience consumption, and media ad sales. To serve as a Hispanic media expert for Telemundo Memphis.
- Candidates should have the ability to work in a fast-paced environment and handle multiple challenges simultaneously.
- Achieve all monthly and quarterly budgets/KPI's set by sales management.
- Maintain an active list of accounts while developing and closing new business prospects for Telemundo Memphis, Digital & OTT advertising sales.
- Focus on new business development.
- Develop and maintain excellent relationships with clients and agencies by identifying clients' advertising needs and developing customized solutions to meet those needs.
- Create sales and marketing sponsorship/promotion plans, literature, and advertising proposals for clients.
- Communicate effectively to sales management to ensure accurate generation of tracking reports regarding pending deals, forecasts, advertiser, contact, and prospect lists.
- Work with internal departments to manage account stewardship throughout the process.
- Prepares weekly /monthly /annual sales activity reports and keeps client database up to date by recording all activities, transactions, and communications with clients.
- Attend sales meetings, training sessions, client meetings, and promotions.
- Understand and communicate the resources, products, and capabilities of all Telemundo assets.
- Maintain and track an accurate forecast by account at all times.
- Bring a high energy level, ambition, intensity, and long-term perspective to be a core part of building something genuinely significant over time.
- Develop/maintain strong relationships with direct clients, and major agencies and establish a track record of strong partnerships with local, national, and digital sales teams to ensure the sales cycle is well planned and executed, and there is alignment around sales strategies and tactics.
- Maintains collections to keep bad debt to an absolute minimum.
- Entertain/host clients at various local sporting events or client meals.
- Be a hands-on leader, self-starter, resourceful, and able to identify and articulate opportunities for product/process improvement with significant revenue potential.

Qualifications/Requirements:
- Preferred minimum 1-2 years experience working with clients and agencies in television and digital advertising sales. Spanish Media Sales is a plus.
- Relationship builder with an engaging and energetic personality and desire to contribute to the team to win.
- Goal-driven and self-motivated individual who challenges self to exceed targets.
- Ability and experience selling multi-platform advertising programs.
- Excellent written, verbal, communication, and interpersonal skills.
- Ability to multi-task and work in a high-pressure, fast-paced environment with tight deadlines.
- Strong written, presentation, marketing, and closing skills.
- Bilingual: English/Spanish
- Knowledge of MS Office products: MS Word, Excel, and PowerPoint.
- Bachelor's degree preferred

If you feel you're qualified and want to work with a great group of people go to https://gray.tv/careers#currentopenings, you may type in the job title, station call letters, or click on ''apply now'', upload your resume, cover letter, and references

(Current employees who are interested in this position can apply through the Gray-TV UltiPro self-service portal)

WMC-TV/Gray Media is a drug-free company

Gray Media encourages all new employees to be fully vaccinated against the coronavirus before the first workday.

Jobcode: Reference SBJ-d5q301-35-215-180-183-42 in your application.

Company Profile
Gray Television

Gray Television supports local community interests by providing quality television broadcasting and exceptional service in each market we serve. Gray owns and/or operates television stations and leading digital properties in 93 television markets including the first or second highest rated television station in 85 markets. We are an unmatched broadcast pioneer that keeps getting bigger and better.